Aunt Millie's Dream Day - BIG Interactivity

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Aunt Millie's Bread "Dream Day" Microsite

The Dream Day promotion gave bread-loving baseball fans a chance to win a day at the ballpark. By adding a microsite and social media tie-ins, Big took this in-store promotion to the next level. The microsite made entering easy, kept fans engaged, and helped make the promotion a big hit.

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