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Berne Workwear - TV

Berne is a workwear manufacturer whose rugged clothing is sold in farm and sporting goods stores nationwide. The company wanted 30-second TV spots that could be given to retailers and then tagged with each store's name and location. We crafted videos that featured Berne's most popular products – including coveralls, flame-resistant workwear and insulated jackets – while celebrating the "hardworking heroes" who wear Berne apparel every day. The video footage, script and voiceover appeal to viewers' nostalgia for the kind of work that lets you get your hands dirty.

project services:
  • Video Creation

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Digital Work